PORTFOLIO

GRAPHIC DESIGN

SWAN Filters Packaging

Packaging Design | Graphic Design

Packaging Design | Graphic Design
SHARE PROJECT START PROJECT

About the client

SWAN filters are the first filters for twisted cigarette sticks, with huge recognition and a leading position in the international and Greek market.

For the new Swan filters packaging, we took an approach that is clean, chic, and minimalistic. We chose 3 strong Pantone colors for each filter package -extra slim, classic slim, and menthol- color-coding the variation of filter offerings by the brand.

This decision was not only design, but also strategy-oriented, as the customers start to develop a clear relation between the products and the color of the packages.

Α subtle, yet elegant silver Pantone is used for the logo and information on the front of all the packages, unifying them and adding a touch of sophistication to the overall simplistic design.

About the project

The three packages for the SWAN filter tips GRAPHIC DESIGN
The three packages for the SWAN filter tips
SWAN Menthol extra slim, Classic slim and Classic extra slim GRAPHIC DESIGN
SWAN Menthol extra slim, Classic slim and Classic extra slim

SWAN filters are the first filters for twisted cigarette sticks, with huge recognition and a leading position in the international and Greek market.

Different illustrations of the packaging GRAPHIC DESIGN
Different illustrations of the packaging
SHARE PROJECT START PROJECT

Similar projects

GRAPHIC DESIGN

ELOVA Packaging

LOGO DESIGN

Sarandis Nurseries logotype

GRAPHIC DESIGN

LRF - ICON Logotype

Let's talk!

We are at your disposal to discuss any aspect of your project, clarify your goals and needs, and work together on the project's implementation and growth!

CONTACT US
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.